Tác giả: Dear Our Community

Position Title:  Digital Marketing Specialist/Executive

Reports To:  Brand & Community Manager

Compensation & time commitment: Part-time or Full Time (Hybrid)

Intake/Onboarding: 5 Aug 2024

 

Overall Job Description

The Digital Marketing Specialist is an integral member of Dear Our Community (DOC)’s Marketing Communications team, developing, executing, and maintaining the company’s digital marketing campaigns reflecting our Marketing and Brand Strategy. The Digital Marketing Specialist will support social media campaign and ADs strategy, community management, content creation, and execution working closely with multiple teams across the company. 

This role is aimed to ensure adherence to the company mission and values of authentic youth engagement, community development, equitable practices that promote the understanding of sustainability, ESG, CSR, and social impact practices.

Major Responsibilities & Duties:

 

The Digital Marketing Specialist uses organic and paid digital and social advertising, social media community management, and creative storytelling to connect DOC with relevant target audiences improving brand awareness, recognition, loyalty, and drives traffic to our products/services. 

Responsibilities include establishing and maintaining relationships with stakeholders and influencers, management and support of Facebook groups, Google Ads, social media troubleshooting, content creation, and marketing events.

The ideal candidate for this role has demonstrated experience and enthusiasm for digital advertising and social media management reaching diverse audiences and is strategic, proactive, action-oriented, and driven to succeed.

Strategy & Execution (70%)

• In consultation with the Content Planning Team, develop and post social media content plus creativity for all DOC channels including Facebook, Zalo, LinkedIn, Instagram, YouTube, and other social media.

• In collaboration with the Brand & Community Department, plan, manage and execute the digital marketing strategy, content strategy, editorial calendar, and communicate social media schedule to fully reach effectively the target audiences.

• In coordination with the Business Development Department, plan and execute campaigns to drive participation, support, and engagement in DOC’s marketing, sales and advertising initiatives.

• Manage and research Tiktok, Facebook Groups for business support, and implement Google and Facebook mechanisms on DOC’s websites for use with digital and social media advertising.

• Produce and edit graphics for social media posts and campaigns, as needed, especially customize content for key targeted audiences.

Analytics & Maintenance (30%)

• Support the organization and management of DOC’s Social Media Channels

• Manage engagement and responses across all social media channels.

• Demonstrate measurable results and data-driven mindset that are aligned with the company’s strategic plan. 

• Analyze the performance of social media content and digital advertising campaigns, research digital communications trends, and adjust as needed to grow following and engagement.

• Troubleshoot and provide solutions for social media platforms as needed.

 

Qualifications and Experience:

Bachelor’s degree in a relevant field preferred (Sale Marketing, Professional communication, Marketing Communication, Finance Marketing)

 

Minimum Qualifications

• At least three (3) years of job-related experience managing digital marketing and strategic social content creation.

• Education/Agency/Services/Retails Industry experience a plus.

• Proven track record of planning, executing, and measuring successful digital marketing and social media campaigns.

• Good English language skills 

• Ability to lead a team of 2-3 people (interns. executive) 

• Ability to provide training on digital marketing to team members

Knowledge & Skills:

• A creative thinker with a developed understanding of the need to tailor messaging to diverse audiences.

• A strong knowledge of digital marketing and social media standards and best practices, as well as recent trends

• An aptitude for content creation, and the ability to decide the needs of various channels and to coordinate and execute the best possible formats for each

• Excellent verbal and written communication skills, with the ability to tell stories that bring DOC’s mission and brand voice to life

• Deep knowledge of social media platforms and how individuals of all ages are best engaging with content across those brands

• Effective verbal communications skills in both one-on-one and group settings

• Creative, collaborative, and highly organized in your approach to identifying opportunities and solving problems.

• Proactive self-starter with the ability to effectively manage several projects at once, prioritize responsibilities, and work in high-pressure situations

• Strong attention to detail

• Intermediate photography & video skills (is a plus)

• Ability and willingness to work flexibly to bring creativity and break tradition

 

Professionalism

·   Sharped-mindset, strong organizational skills and ability to manage multiple priorities at once

·   Ability to work well independently and as a member of a highly integrated and diverse team

·   Demonstrated ability to solve problems and manage conflict (24-7 crisis management)

·   Ability to think and plan strategically

·   Active character and high level of flexibility

Contact Us:

Interested candidates should submit a letter of interest and resume/CV via email to thang@dearourcommunity.com Please no phone calls, only applicants being called for an interview will be contacted. 

Deadline:

Job intake:  (asap)

ABOUT DEAR OUR COMMUNITY

Dear Our Community (DOC) was founded in 2020 as a simple podcast, now it has grown into an impact-driven company providing content, knowledge, skills training and job opportunities for social impact careers targeting the youth in Vietnam. 

Our Vision: The youth, regardless of background, career choice, or available resources, should be empowered to live a fulfilling life and make a positive contribution to society.

Our Mission: Enable young people to pursue social impact careers by providing useful content, knowledge, skills and job opportunities.  

Our Values: Always be LEARNING, Stay GENUINE, Build TRUST, Nurture COLLABORATION, Add VALUES

To learn more about Dear Our Community, please visit www.dearourcommunity.com

Position:  CIRCLE Alliance Country and Grants Coordinator

Place: Ho Chi Minh City

Remote Status: Hybrid

WHO WE ARE

Come grow with us! If you are a passionate change agent who thrives in a collaborative, entrepreneurial and inclusive, culture committed to operational excellence, we would like to meet you.  

At Resonance, immediate hands-on experience alongside our clients as we work to build sustainable, positive impact.  Our teams are autonomous and self-sufficient.  You get to weigh in with founders and leaders on how to drive change and grow the movement while growing the company.  

Resonance is an award-winning, Certified B Corporation consultancy that delivers market-based solutions to address the world’s toughest challenges. We enable a variety of donor, commercial, and investor clients around the world to catalyze lasting impact. Resonance seeks to catalyze large-scale social, environmental, and economic change by fostering new and dynamic forms of collaboration. We do this by fostering public-private partnerships, facilitating sustainable investment, and providing deep analytical insights in frontier markets. 

 

POSITION MANDATE

The CIRCLE Alliance: Catalyzing Inclusive, Resilient, and Circular Local Economies is a public-private initiative to reduce plastic use and tackle plastic waste. Founded by Unilever, USAID, and EY, its aim is to support women entrepreneurs, improve livelihoods, and protect the environment by accelerating the development of a circular economy for plastics. CIRCLE will build on the successful approaches developed as part of impact enterprise accelerator TRANSFORM and by USAID’s Save Our Seas Initiative. CIRCLE will work across three key areas: developing a circular economy for plastics through grants funding and business consulting to social enterprises, supporting effective and transparent mandatory extended producer responsibility (EPR) policies and implementation, and advancing gender equality and women’s economic empowerment.

 

CIRCLE is seeking a Country Coordinator for Vietnam. The Country Coordinator will lead country-level project implementation, with an emphasis on creating a steady pipeline of SMEs, grantee selection; coordination with and between grantees, partner governments, and CIRCLE members organizations; and oversight. The Country Coordinator will partner with the Grants and Program Manager, Women’s Economic Empowerment (WEE) Advisor, USAID AOR and Mission Activity Managers, the Unilever Project Leads and Country/Regional Leads, and key points of contact at EY to engage with grantees to identify priority acceleration needs and develop Tailored Acceleration Packages (TAPs), which are designed to strengthen business operations, gender inclusive practices, sales, etc. Engagement with Unilever may also include engaging with third party suppliers and helping targeted small and medium enterprises (SMEs) pursue opportunities to engage within the Unilever supply chain. The Country Coordinator will likewise lead the selection and management of local capacity builders and specialized short-term technical assistance resources when required. Lastly, the Country Coordinator will serve as an in-country point of contact for grantees, providing grant monitoring support and fostering cross-grantee collaboration and learning.

 

This is a full-time position based in Ho Chi Minh City, Vietnam reporting to the Chief of Party. This position is expected to be hybrid and will align with Unilever office mandates.

 

 

OUTCOMES / ESSENTIAL FUNCTIONS

• Serves as the CIRCLE Alliance’s country representative and partnership liaison to USAID Mission, Unilever, and EY in-country teams; participates in country, regional and global coordination meetings as required.

• Supports Alliance member in-country teams with the development of grantee pipelines, which includes collaborating with in-country peers, leveraging entrepreneurship ecosystems through extended networks, identifying viable grantees within the SME ecosystem, and representing the Alliance at in-person or virtual grants information sessions.

• Supports the successful implementation of award and grants management processes, including engaging in the solicitation, pre-award risk assessment and due diligence, evaluation, implementation, communication, MEL/reporting/tracking, and closeout.

• Manages grants evaluation and selection committee processes and chairs their respective country-level committee. 

• Maintains an understanding of USAID programming and grants, with emphasis in ensuring grants are well administered and implemented in compliance with donor regulations and Resonance policies and procedures.

• Maintains responsive and clear communications with the CIRCLE COP, WEE Advisor and Grants and Program Manager on grants and grantee-related activities to ensure timely and responsible implementation of activities, as well as troubleshooting and remediation as needed.

• Ensures integration of gender equality and women’s empowerment priorities across the activity, including grant administration and implementation.

• Supports grantees with grant and financial management, milestone reporting, specific conditions compliance as part of the capacity building component, and general guidance.

• Provides technical and management inputs into contractual and technical reporting needs of USAID, Unilever, and other applicable partners.

• Conducts field monitoring visits to grantee locations to observe, understand, report, and improve the progress of grant project implementation, security protocols permitting.

• Oversees and coordinates in-country CIRCLE Alliance consultants (in Extended Producer Responsibility (EPR), MEL, WEE, Acceleration), including support to start-up assessments.

• Supports the design of scopes of work and manages local capacity builders engaged through the grants fund.

• As needed, provides targeted support to CIRCLE in the following areas: workshop logistics and facilitation, work planning, training, and assessments. 

• Engages with host government as needed to communicate delivery of CIRCLE with prior consultation with the CIRCLE COP and partners. 

REQUIRED EDUCATION & EXPERIENCE

• Master’s degree in international relations, public administration, business administration, natural resource management, or another relevant field and 5 years of experience; or a bachelor’s degree and 7 years of experience.

• Minimum of 3 years of project management experience on a USAID-funded project and/or donor-funded project, including proven experience managing and supporting the full grants cycle and providing grants and/or subaward oversight.

• Minimum 2 years of experience directly advising SMEs and/or social enterprises or designing and overseeing implementation of programming supporting social enterprises in Vietnam. 

• Proven experience working in one or more of the following technical areas: WEE, EPR, circular economy or solid waste management.

• Working knowledge of Microsoft software packages: Word, Excel, PowerPoint, Outlook.

• Fluent in English and Vietnamese (tiếng Việt) reading and writing. 

PREFERRED EDUCATION & EXPERIENCE

• Experience in facilitation and meeting/workshop design and coordination.

• Strong networks with the SME ecosystem within Vietnam. 

• Prior public-private partnership experience.

• Prior experience working for both donor and private sector clients.

• Prior experience and expertise in solid waste management.

• Prior experience implementing projects with gender equality and women’s empowerment components.

TRAVEL EXPECTATIONS 

The employee must be able to travel domestically up to 20% for work assignments.

 

WORK ENVIRONMENT & PHYSICAL DEMANDS 

This position operates in a professional office environment, and routinely requires the use of standard office equipment such as computers, phones, printers, photocopiers, and filing cabinets. 

The physical requirements described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.  

 

As a part of the responsibilities for this job, the employee is required to communicate, detect, converse with, discern, convey, express oneself, and exchange information orally and in writing with others. The employee must be able to remain in a stationary position, sitting at a desk for prolonged periods, move or traverse inside the office and facilities; operate, activate, use, prepare, inspect, place, detect, or position computers and other office equipment, such as a calculator, copy machine, furniture, and computer printer. The employee must be able to make substantial repetitive motions of the wrists, hands and fingers.  The employee must be able to lift and move up to 15lbs at times.  

 

 

AAP/EEO STATEMENT

The Equal Employment Opportunity Policy of Resonance is to provide a fair and equal employment opportunity for all associates and job applicants regardless of race, color, religion, national origin, sex (including pregnancy, gender identity or expression, and sexual orientation) parental status, genetic information (including family medical history) political affiliation, military service, age, veteran status, disability, or marital status, or any other characteristic protected by federal, state, or local law.  These protections extend to all management practices and decisions, including recruitment and hiring, appraisal systems, promotions, training, and career development programs. Consistent with these obligations, Resonance also provides reasonable accommodations to employees and applicants with disabilities and for sincerely held religious beliefs, observances, and practices.

 

Resonance believes that employees should be provided with a working environment which enables each associate to be productive and to work to the best of his or her ability. We do not condone or tolerate an atmosphere of intimidation or harassment based on any of the above-mentioned characteristics.

 

We expect and require the cooperation of all employees in maintaining a discrimination and harassment-free atmosphere.

 

Applications will be reviewed on a rolling basis. Only candidates selected for interviews will be contacted. No phone calls or emails please.

Apply here